Are The New Superbowl Doritos Chips Ads Hilarious Or Anti Gay & Racist?

I believe the  new Superbowl ads are promoting racism and homophobia against gay black and white men.  I noticed a couple of things with the Doritos ads.  The first ad has an interracial gay couple sitting by the pool eating potato chips. Now, the husband is watching the interracial gay couple and the wife’s expression is priceless. The fear the wife has is her husband may be gay and she doesn’t want her husband to be a homosexual.

Of course, we know the couple is homosexual because of their stereotypical mannerisms and behaviour. The wife is shocked that her husband could be gay because he has a seductive look on his face as he stares at the gay couple.

The light skinned black man is depicted as effeminate and he is not a strong black man.  The white gay man is also gay because his behaviour is effeminate as well.  The light skinned black man says to his white partner “told you so” to indicate that their neighbour is secretly gay.

The second ad is just as offensive as the first ad but the racist undertones are more obvious.  In the second ad, a dark skinned muscular black man and a white man are  in a sauna. The white man is supposed to be looking at the black man’s penis because of course all black men have large penises. Of course, the white man actually wants potato chips.

The black man turns out to be gay but the white man in the ad is heterosexual he only wants the potato chips. The racist undertones of the video are  a bit disappointing. Once again, the stereotype of the dark-skinned  gigantic black penis obviously still exists in the psyche of some white males. White men have an obsession with the black male bodies and the black penis.

This obsession that white men have for black male  sexuality has existed in America for hundreds of years. Anti miscegenation laws were created by white males in America to prohibit black men from reproducing and marrying white women.

Throughout American history,  white men have anxieties about black male sexuality and they killed black men to reduce their fears of black male sexuality. Remember, black men were lynched and murdered in the early 20th century in America if they “looked” at a white woman.  A psychoanalytical perspective is that, white men still fear black male sexuality. The fears white men have about black men exists in their  unconscious. The fears are reproduced in this racist and anti gay Superbowl ad!   The blatant racism and homophobia of the second ad is deleterious. The second Superbowl  ad is very offensive!

Black men we are once again reduced to just being sex objects to be ridiculed, stigmatized, and our sexuality pathologized! The second ad is racist, sexist, and homophobic!

The advertisers are still promoting that black men are licentious. The black man in the second ad is also dark-skinned which is a symbol that he is hyper sexualized as well.